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Celebrity Power in Promoting the Nation’s Tax Office

  • Date 2007.05.04.
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The
National Tax Service held a promotional campaign on the streets not too far
from its main office in downtown, Seoul on April 12. Actress Sun-ah Kim joined
fellow celebrities Il-guk Song and Na-young Lee who had been designated as this
year’s Model Taxpayer in the NTS’s effort to encourage a wider use of the
Cash Receipt System.



Over
the next two years, the three honorary promoters of the Cash Receipt System
will make appearances in the tax office’s various promotional ads aimed at
getting more consumers to ask for Cash Receipts when making purchases.



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